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Privacy Policy

Last Updated: May 12, 2025

Table of Contents

  • Introduction
  • Information We Collect
  • How We Use Your Information
  • Information Sharing
  • Data Security
  • Data Retention
  • Your Privacy Choices
  • Children's Privacy
  • Changes to This Policy
  • Contact Information

1. Introduction

Blue Ox Printing ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our mobile application, or use our blueprint and delivery services (collectively, the "Service").

Please read this Privacy Policy carefully. By accessing or using our Service, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our policies and practices, please do not use our Service.

2. Information We Collect

We collect several types of information from and about users of our Service:

2.1 Personal Information

We may collect the following types of personal information:

  • Account Information: When you create an account, we collect your name, email address, phone number, company name (if applicable), and password.
  • Contact Information: We collect your shipping address, billing address, and contact details.
  • Payment Information: We collect payment information, such as credit card details or other financial information, when you place an order. Full payment details are processed securely by our payment processors and not stored on our servers.
  • Order Information: We collect details about your orders, including the blueprints you upload, print specifications, shipping preferences, and order history.
  • Communication Information: We collect information you provide when you contact our customer service or respond to surveys.

2.2 Usage Information

We automatically collect certain information about your device and how you interact with our Service:

  • Device Information: We collect information about your device, including IP address, browser type, operating system, and device identifiers.
  • Usage Data: We collect information about how you interact with our Service, such as pages visited, time spent on those pages, navigation patterns, and features used.
  • Location Information: With your permission, we may collect precise location information from your device to provide location-based services, such as finding nearby shipping locations.

2.3 Cookies and Similar Technologies

We use cookies, web beacons, and similar technologies to track activity on our Service and to enhance your experience. For more information on our use of these technologies, please see our Cookie Policy.

3. How We Use Your Information

We use the information we collect for various purposes, including:

3.1 Providing Our Services

  • Processing and fulfilling your orders for blueprints and delivery
  • Creating and managing your account
  • Processing payments and billing
  • Sending order confirmations, shipping updates, and service-related notifications
  • Providing customer support

3.2 Improving Our Services

  • Analyzing usage patterns and trends to improve our website and services
  • Troubleshooting technical issues
  • Developing new features and services
  • Conducting research and analysis

3.3 Marketing and Communication

  • Sending marketing communications, promotional offers, and updates about our services (with your consent where required by law)
  • Personalizing your experience on our Service
  • Administering contests, promotions, or surveys

3.4 Legal Compliance and Protection

  • Complying with legal obligations
  • Protecting our rights, property, or safety, and that of our users or others
  • Detecting, preventing, and addressing fraud, security breaches, or other potentially illegal activities

4. Information Sharing

We may share your personal information in the following circumstances:

4.1 Service Providers

We share information with third-party service providers that help us operate our business and deliver services to you, such as:

  • Payment processors
  • Shipping and logistics providers
  • Cloud storage and hosting providers
  • Customer service and support providers
  • Analytics and marketing providers

These service providers are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.

4.2 Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of company assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

4.3 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

4.4 With Your Consent

We may share your information with third parties when you have given us your consent to do so.

5. Data Security

We implement appropriate technical and organizational measures to protect the security of your personal information. However, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

5.1 Security Measures

Our security measures include:

  • Encryption of sensitive data
  • Secure socket layer (SSL) technology
  • Regular security assessments and vulnerability testing
  • Access controls and authentication procedures
  • Employee training on data protection practices

5.2 Data Breach Procedures

In the event of a data breach that compromises the security of your personal information, we will notify you and relevant authorities as required by applicable law.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The retention periods depend on the nature of the information and the purposes for which it is processed.

6.1 Account Information

We retain your account information for as long as your account is active. If you wish to delete your account, you may do so by contacting us. After account deletion, we may retain certain information to comply with legal obligations, resolve disputes, or enforce our agreements.

6.2 Order Information

We retain information about your orders for tax, accounting, and business purposes, typically for a period of 7 years.

6.3 Blueprint Files

Blueprint files you upload are retained according to the following schedule:

  • For non-account users: Files are deleted 30 days after order completion
  • For registered users: Files are stored according to your account preferences and may be deleted after a period of inactivity

7. Your Privacy Choices

You have several choices regarding the use of your information:

7.1 Account Information

You may access, update, or delete your account information by logging into your account settings or by contacting us. Note that we may retain certain information as required by law or for legitimate business purposes.

7.2 Marketing Communications

You may opt out of receiving marketing emails from us by following the unsubscribe instructions included in each email or by contacting us directly. Even if you opt out of marketing communications, we will still send you service-related communications.

7.3 Cookies and Tracking Technologies

You can manage your cookie preferences through your browser settings. For more information, please see our Cookie Policy.

7.4 California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) regarding your personal information. These rights may include:

  • The right to know what personal information we collect, use, disclose, and sell
  • The right to delete personal information we have collected
  • The right to opt out of the sale of personal information
  • The right to non-discrimination for exercising your privacy rights

To exercise these rights, please contact us using the information provided at the end of this policy.

8. Children's Privacy

Our Service is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us so that we can delete the information.

9. Changes to This Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top. For significant changes, we may also provide additional notice, such as sending an email notification. We encourage you to review this Privacy Policy periodically for any changes.

10. Contact Information

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

  • Email: privacy@blueoxprinting.com
  • Phone: (555) 123-4567
  • Mail: Blue Ox Printing, Attn: Privacy Officer, 123 Main Street, Suite 500, Detroit, MI 48226
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